Client
2015
Domani Studios

Like a radiant soda for your nails

2015
Domani Studios

When Smith & Cult came to DOMANI, they were still building the brand from scratch.The site provided a unique responsive e-comm experience, with surprise-and-delight features that reflected the brand’s wild child spirit. I was responsible for the art direction and design of the website, implementing an innovative filtering and shopping system based entirely on polish shades.